Author Archives - corpsec

How Long Should Blog Posts Be in 2020?

“How long should blog posts be?” It is the commonest question a digital marketing expert would face at some point. Many experts peddle misconceptions by defining criteria for SEO optimized content, including the length. Well, there is no fixed answer to this question. The ideal size of the blog depends on your target audience, services…

What a Social Media Target Audience Is and How to Find It?

All social media businesses perform differently. Even in businesses belonging to the same niche, some perform really well while others fail. What is the reason for this? In majority cases, defining a target audience and then curating a marketing strategy to target them is the key ingredient for success. Let’s understand more about the target…

6 Stages of Software Development Process

With the fast-rising demand, it’s evident that technological development is moving at a pace. There is no error in saying that every readymade digital product is the result of some embedded software development. The ultimate product is the result of the multiple efforts behind the scenes during the software development process. Therefore, if you are…

The Ultimate Guide to Email Marketing

Email marketing was used for the first time in 1978, generating $13 million in sales. Even till date, it is one of the commonest marketing channels. Email marketing is the most effective and direct way to connect with your lead, engaging them, and converting them into sales. An effective email marketing helps you in the…

10 best practices for digital marketing

Let’s face the fact digital marketing is the need of the hour for many businesses. Whether your services are B2C or B2B, correctly strategizing and implementing digital ads will flourish your business. A suitable digital advertising plan will help you to mark your online presence and thus foster conversions and sales. It also helps with…